With two manufacturing units and over 120,000 m² of technology, the Selmi Group is advancing to bring the highest quality food on the market.

Selmi has two modern manufacturing units with state-of-the-art structures to offer the most innovative products for the Brazilian family. The units are located in the cities of Sumaré (SP) and Rolândia (PR), counting on machines and equipment fully automated, from theselection of raw material to the packaging process.



Our commitment is to provide at all times and places quality food that promotes the pleasure of consuming healthy, tasty and convenient products, joining tradition and innovation for more than a century.



To be a benchmark in quality and efficiency in the markets in which we operate throughout the national territory and to have an international presence, achieving EBITDA of 17% (roll) with a market share of 18% in masses and 6% in Cookies by 2020.



• Seriousness: commitment to the agreements made, with respect and responsibility to people, community and the environment.

• Integration: the organization values ​​and stimulates links between people, partners and suppliers. Creating a sense of belonging and friendship.

• Innovation: ability to perceive the changes and opportunities, uniting the courage and flexibility to implement and change. Ability to convert problems into opportunities.

• Customers and Partners: excellence and speed in service, striving to provide products and services of the highest quality to our internal and external customers, based on trust, credibility and fidelity, collecting the best results together.

• Humility: ability to listen, perceive and recognize the limitations and modesty to learn and pursue growth and development.

• Focus on result: we must carry out activities that promote synergy between units, areas and people, enabling us to fulfill the Mission and achieve the Strategic Objectives.

• Knowledge: we believe in technical capacity as a competitive differential. We value the ability to perform and invest in the development of our professionals.